Facebook advertising is an important way to connect with your audience on the world's largest social network. Facebook ads micro targeting features allows You to reach exact target audience. That means Your message goes in front of the people who most likely want Your product or service.
Facebook's ad options are great for driving traffic to Your website, promoting brand awareness, engagement, giving Your budget more conversions and return on investment.
Types of Facebook Ads
You can write a good article, but You need high quality image that catches user's eye and gets more clicks.
Video ads that run in news feed and stories or can appear in steams, longer Facebook videos. You can also create GIF graphics or other animations that capture attention or explain Your offer.
This ad format uses up to 10 images or videos to showcase Your service or product. This helps to highlight different products, collections or even make a large split panoramic image.
This paid Facebook ads are offered only for mobile devices, that allows You to showcase five products user can click on. Collection ads pair with Instant Experience that allow people to buy Your products without leaving Facebook. This makes online shopping much easier and faster. Also it helps people with slow internet connection.
This ad format is full-screen experience that opens after someone taps on ad and it loads 15 times faster than a mobile website outside of Facebook. It helps to visually highlight Your brand or products and services.
Lead ads are for mobile devices, they are specifically designed to make it easy for people to give You their contact information without a lot of typing. They are mostly used for collecting subscriptions to newsletter, signing up for a trial of a product or a service. Facebook lead generation ads generate leads that can be synced directly with Your company's CRM system or downloaded as a .csv file.
Dynamic ads automatically deliver relevant services or offerings to people based on their interests, intent and actions. It can use retargeting, when customer adds product to their shopping cart, but abandoned the purchase, dynamic ads kicks in where precise product or service will appear in their Facebook feed.
Facebook Messenger ads allow users who see Your ads to initiate a text conversation with Your business with a click of a button.
2,8 Billion monthly active users are using Facebook
Contact us and we will help You to create and launch campaigns, monitor results, and optimize performance to get the most out of Your budged.